Hello, you passionate dancer!
So you found the merch of Upside Down on Snowy deodorant and came here to find out more about the sustainable cosmetic choice you made!
Let me introduce myself to you. I am Monika Wikarska and besides my passion for swing dance, I am also studying PhD in Biophysical Chemistry and formulating cosmetics. I started my cosmetic brand one year ago - with a product which was revolutionary among my friends. As efficiency is the most important feature of every cosmetic product I design, the requirement for the deodorant was to withstand the whole night of dancing. And it did! Sep Vermeersch was one of the happy users who asked for more every time we met at a swing festival. In his bathroom, you can still find the unlabeled containers of the first deodorant batches I gave him three years ago. As many Ghentians already use Snowy deodorants, we decided to offer all the Upside Down participants the chance to try them. With Sep's girlfriend, Juls Sobron, we designed the beautiful packaging for you to bring a bit of Upside Down colourfulness home to your bathroom. There is a limited edition - 47 pieces of each scent in total, so you are lucky to have one!
About the mission
The organizers of the Upside Down festival put so much effort into not only the programme itself but also on the ecological part of it. I love how they treat not only the swing culture, but also our Planet, with respect. They encourage participants to fly less, eat more plant-based foods, buy second hand goods and decrease consumerism. I am so proud of such a great and well-known festival to be an example of living these values! As I love being a scientist, I would never step into the business if I did not see it having a good impact on the Earth.
Ingredients and packaging
You do not find any nasty ingredients in the Snowy deodorant and they are all plant-based. The glass container is fully recyclable and manufactured in Europe. (It took me more than a year to find a European manufacturer for nice glass containers as 99 % of them are made in China. Yes, all of the "ecological" brands use it, sadly. On my e-shop, you can still find the photos of the old containers, also EU-manufactured, but not as beautiful. The new ones have a premiere on Upside Down!)
Full lists of the ingredients:
Lavender and Rosewood
INCI: AQUA, SODIUM BICARBONATE, ZINC OXIDE, STEARIC ACID, GLYCERIN, COCOS NUCIFERA OIL, RICINUS COMMUNIS SEED OIL, GLYCERYL STEARATE, LAVANDULA ANGUSTIFOLIA HERB OIL, ANIBA ROSAEODORA WOOD OIL, Eugenol, Coumarin, Geraniol, Linalool, Benzyl benzoate, Limonene, D-Limonene
Bergamot and Litsea Cubeba
INCI: AQUA, SODIUM BICARBONATE, ZINC OXIDE, STEARIC ACID, GLYCERIN, COCOS NUCIFERA OIL, RICINUS COMMUNIS SEED OIL, GLYCERYL STEARATE, CITRUS AURANTIUM BERGAMIA FRUIT EXTRACT, LITSEA CUBEBA FRUIT OIL, Citral, Geraniol, Linalool, Citronellol, Limonene
How to use the Snowy Deodorant?
Everyone has to find the exact amount of the snowy deodorant to withstand the whole night of dancing. Start with a size of a pea, divide it into two with your fingertips and massage in your armpits to spread thoroughly. Check it out in the evening and according to the success of the smell test, you could find it worth adding a bit more on the next day. Or bring the Snowy deodorant with you to the social dance and re-apply, its size is handy!
Wanna buy more?
Although I still do not have an international version of the e-shop, I will be happy to ship the snowy deodorants for you anywhere around Europe. The shipping costs 8-16 euros (northern countries are usually more expensive). Please, message me at firstname.lastname@example.org to make an order and I will calculate the shipping for you.
Thank you for the awareness you put into our Planet and body and that you make sustainable choices. We are all together on this mission. Enjoy the festival to the fullest! We will be glad if you support us by sharing your experiences with your friends. On social networks, mention us: @wikarska.symbiotics and @upsidedownghent to keep in touch. We will be happy to hear your stories!
Love, Monika Wikarska